The Bourne Identity

We provide strategy, business development, and work-winning advice for ambitious leaders.   We work for clients in highways and construction to plan growth, create value, and improve leadership skills. We are using focused, driven and different change agent ideas. Strategic business development aligns your business development function, process, and activity with your strategy and business plan. We believe four strategic themes encapsulate the client issues and problems we help resolve: Ownership, Opportunities, Relationships, and Value. 

Our product matrix shows how our business development consultancy products focus on integrated solutions to help our clients fix these issues across interdepartmental and technical functions. So that we can seamlessly act as change agents and boundary crossers for each project sponsor to resolve the issue or solve the problem that has been keeping them awake, each business we work with is unique. The product matrix demonstrates our customer-centric products and your expected results with our advice and support.

We use a management textbook or Business school curriculum; we do not use academic models or classroom theories. Our service is uniquely designed and developed with our target clients in mind from real-life experience. It is no coincidence that these three products are created and used as conduits reflecting our owner's business and career passions and enthusiasm across a successful business management career spanning 40 years. 

The techniques, tips, and advice are proven to work in construction and infrastructure and focus on ensuring our clients are entirely satisfied with the results we get. Our livelihood and reputation depend entirely on making every project sponsor happy to refer us to a member of their family, a close friend, or a member of their professional network. Our three value proposition products which make up our Strategic Business Development Service are:

1. Business Development
2. Work Winning
3. Critical Friend

Each product solves an issue or problem for any client. We will explain how this works with these examples. 

Product one - Business Development

Strategy and plans. Love them or hate them. Every business will use a plan or strategy for something. One of the most common problems is people not understanding a plan and strategy definition. Most of the techniques and methods we see are too complicated to understand. We offer a simple approach to help leaders gain a big-picture perspective for their business. We bring our passion and enthusiasm for strategy and planning to help clients make sense of this often-over-complicated business area.

We love Business Development and proudly describe what we do as a business development service for construction and infrastructure. We believe business development is a catch-all for the ideas and activities that improve any business. Our clients like to see business development as focussing on profitable growth and creating new value to match their ambitions. Research relationships, customers to clients, intelligence to ideas, positioning and performing. All play a vital role in our approach.

Product two - Work-Winning

One of the most common mistakes we see is a lack of understanding of how to showcase how businesses are adding value, adding value for their customers and clients, creating value, showcasing value, and contributing positively to our society. We work with businesses to show how focusing on long-term value instead of cost has a positive and transformative impact on the companies that get this right.

Competitive advantage also causes many issues and problems. Staying one step ahead of your competition is just one facet of competitive advantage and having a competitive edge. We encounter a common issue: clients lose business on price alone because they cannot communicate the value they add. Or you are feeling pressure to reduce the quality of their product or service to compete on price. Multiple dynamics play to make up and understand competitive advantage, which spans many facets of your business, markets, sectors, geographies, and landscape. What makes the product or the service unique and valuable? How will this link to building your brand? Working with businesses to tread an alternative path and take a big picture of competitive advantage transforms your future strategy and success overnight if you are bold and brave enough.

Product three - Critical Friend

Change Management is an essential skill to get right in Business Management. People search for answers, definitions, tips, and advice about change management more than almost any other business-related issue on the internet. We all understand that change is a constant in business. Transformational change or an incremental change. Forced change or a voluntary metamorphosis. Change management affects every business and every organisation at some point and causes serious issues and problems if not managed effectively, efficiently, and with emotional intelligence deployed by the truckload.

There is a good reason that people say they do not like change. Because many people have been through change that has affected their emotional well-being, threatened their livelihood, and negatively impacted their delicate work-life balance. We work with leaders to navigate and facilitate change more successfully. They guide and plan using the extensive experience, knowledge, and skills acquired to manage change effectively in many different companies, organisations, and settings.

Being a Master of Business Administration qualifies our business as experts in all aspects of leadership and management with the skills and experience of managing businesses, companies, and organisations in the public and private sectors. Our Business master product advises leaders and leadership teams on planning, organising, directing, coordinating, and managing critical functions. 

We focus on the functions that drive relationships, growth, and communication. The leadership guidance, advice, and tips provide support where and when needed. Sometimes, good leaders need a critical friend to listen, challenge, suggest or agree.